About us

Where the art of aroma meets
the science of health.

eybna logo

Twelve years ago, we entered the most demanding aroma market in the world, and it changed how we see smell forever.

We watched a single aroma transform the same product into an entirely different experience, and we understood that aroma, when done correctly, is not a finishing touch but a direct line to the human brain, capable of shifting how we feel in seconds.

We learned that when people breathe what you make, safety is sacred, and that when culture moves fast, you must move faster. We carry those twelve years of data, discipline, and respect for the human body into everything we do now.

Our vision is simple: to unlock the full power of nature's aroma to shape how people feel, safely, and to do it for the whole world.

Twelve years ago, we entered the most demanding aroma market in the world, and it changed how we see smell forever.

We watched a single aroma transform the same product into an entirely different experience, and we understood that aroma, when done correctly, is not a finishing touch but a direct line to the human brain, capable of shifting how we feel in seconds.

We learned that when people breathe what you make, safety is sacred, and that when culture moves fast, you must move faster. We carry those twelve years of data, discipline, and respect for the human body into everything we do now.

Our vision is simple: to unlock the full power of nature's aroma to shape how people feel, safely, and to do it for the whole world.

Our process

7 Steps: From Brief to Bottle

Every Eybna formulation combines advanced terpene science, natural ingredients, and precision craftsmanship. The result is all-natural, performance-driven terpene solutions backed by years of R&D.

Slide 1 of 7
Choose the Source Profile

STEP 1

Name the Outcome

Select the source profile based on its unique aroma, flavor, and effect profile.

Analysis

STEP 2

Analysis

Analyze the terpene profile and aroma fingerprint.

From Raw Material to Terpene

STEP 3

From Raw Material to Terpene

Extract and purify individual terpenes from natural raw materials.

The Art of Formulating

STEP 4

The Art of Formulating

Craft precise terpene formulations that replicate the target chemovar profile.

Analyze, Optimize, Test

STEP 5

Analyze, Optimize, Test

Test and optimize the formulation for accuracy, purity, and safety.

Test Again

STEP 6

Validate

Perform final validation to ensure an authentic aroma and flavor match.

Packaging

STEP 7

Packaging

Package the formulation under strict standards to preserve purity and stability.

Slide 1 of 7
Choose the Source Profile

STEP 1

Choose the Source Profile

We start by understanding the specific nuances of the particular botanical profile we are emulating. As is the case with any terpene-driven product, we need to know our end destination in order to plan the route. We choose popular and unique profiles known either for their suggested effects or their desired aromas, selected for how they will enhance the final impact, smell, and taste of our customers' products.

Analysis

STEP 2

Analysis

The harvested raw material of the chosen source is analyzed using gas chromatography-mass spectrometry (GC-MS) to capture, in minute detail, the natural terpene component data. In addition to GC-MS, GC-Olfactometry is used to identify each and every molecule that, together, deliver the unique smell of the source material.

From Raw Material to Terpene

STEP 3

From Raw Material to Terpene

The carefully selected raw materials and their essential oils are then processed and purified into their individual terpenes to achieve the highest purity possible. These state-of-the-art, highly pure terpenes now give us the building blocks to create the formulas for our final product.

The Art of Formulating

STEP 4

The Art of Formulating

This is the point at which our science becomes art. Our lab team carefully rebuilds the source material's volatile profile, and our proprietary formulating method assures perfect consistency from batch to batch. Whether we're creating a function-driven or profile-specific blend, our formulating process is carried out with incredible care by our manufacturing staff who work towards only the highest production standards.

Analyze, Optimize, Test

STEP 5

Analyze, Optimize, Test

Comparative analysis between the final terpene formulation and the original source material is performed using our Peak Perfect method. If necessary, optimizations are made to achieve the precise terpene profiles desired. In addition, solvent, pesticide, and terpene tests are performed to confirm a pure, safe formulation made from all-natural terpenes.

Test Again

STEP 6

Test Again

Our completed formula—matching the strict targets identified at the beginning of the process—goes through final testing by our flavorists and professional breeders to ensure a perfect match with the original flower’s aromas and flavors.

Packaging

STEP 7

Packaging

All of the packaging is carried out under the strictest production standards, matching those of our lab and manufacturing facilities; The terpene formulation is stored in double-sealed aluminum bottles and sealed with Nitrogen gas to prevent oxidation, to ensure that our final products is pure, safe and ready for customers.

Slide 1 of 7
Choose the Source Profile

STEP 1

Choose the Source Profile

We start by understanding the specific nuances of the particular botanical profile we are emulating. As is the case with any terpene-driven product, we need to know our end destination in order to plan the route. We choose popular and unique profiles known either for their suggested effects or their desired aromas, selected for how they will enhance the final impact, smell, and taste of our customers' products.

Analysis

STEP 2

Analysis

The harvested raw material of the chosen source is analyzed using gas chromatography-mass spectrometry (GC-MS) to capture, in minute detail, the natural terpene component data. In addition to GC-MS, GC-Olfactometry is used to identify each and every molecule that, together, deliver the unique smell of the source material.

From Raw Material to Terpene

STEP 3

From Raw Material to Terpene

The carefully selected raw materials and their essential oils are then processed and purified into their individual terpenes to achieve the highest purity possible. These state-of-the-art, highly pure terpenes now give us the building blocks to create the formulas for our final product.

The Art of Formulating

STEP 4

The Art of Formulating

This is the point at which our science becomes art. Our lab team carefully rebuilds the source material's volatile profile, and our proprietary formulating method assures perfect consistency from batch to batch. Whether we're creating a function-driven or profile-specific blend, our formulating process is carried out with incredible care by our manufacturing staff who work towards only the highest production standards.

Analyze, Optimize, Test

STEP 5

Analyze, Optimize, Test

Comparative analysis between the final terpene formulation and the original source material is performed using our Peak Perfect method. If necessary, optimizations are made to achieve the precise terpene profiles desired. In addition, solvent, pesticide, and terpene tests are performed to confirm a pure, safe formulation made from all-natural terpenes.

Test Again

STEP 6

Test Again

Our completed formula—matching the strict targets identified at the beginning of the process—goes through final testing by our flavorists and professional breeders to ensure a perfect match with the original flower’s aromas and flavors.

Packaging

STEP 7

Packaging

All of the packaging is carried out under the strictest production standards, matching those of our lab and manufacturing facilities; The terpene formulation is stored in double-sealed aluminum bottles and sealed with Nitrogen gas to prevent oxidation, to ensure that our final products is pure, safe and ready for customers.

Slide 1 of 7
Choose the Source Profile

STEP 1

Choose the Source Profile

We start by understanding the specific nuances of the particular botanical profile we are emulating. As is the case with any terpene-driven product, we need to know our end destination in order to plan the route. We choose popular and unique profiles known either for their suggested effects or their desired aromas, selected for how they will enhance the final impact, smell, and taste of our customers' products.

Analysis

STEP 2

Analysis

The harvested raw material of the chosen source is analyzed using gas chromatography-mass spectrometry (GC-MS) to capture, in minute detail, the natural terpene component data. In addition to GC-MS, GC-Olfactometry is used to identify each and every molecule that, together, deliver the unique smell of the source material.

From Raw Material to Terpene

STEP 3

From Raw Material to Terpene

The carefully selected raw materials and their essential oils are then processed and purified into their individual terpenes to achieve the highest purity possible. These state-of-the-art, highly pure terpenes now give us the building blocks to create the formulas for our final product.

The Art of Formulating

STEP 4

The Art of Formulating

This is the point at which our science becomes art. Our lab team carefully rebuilds the source material's volatile profile, and our proprietary formulating method assures perfect consistency from batch to batch. Whether we're creating a function-driven or profile-specific blend, our formulating process is carried out with incredible care by our manufacturing staff who work towards only the highest production standards.

Analyze, Optimize, Test

STEP 5

Analyze, Optimize, Test

Comparative analysis between the final terpene formulation and the original source material is performed using our Peak Perfect method. If necessary, optimizations are made to achieve the precise terpene profiles desired. In addition, solvent, pesticide, and terpene tests are performed to confirm a pure, safe formulation made from all-natural terpenes.

Test Again

STEP 6

Test Again

Our completed formula—matching the strict targets identified at the beginning of the process—goes through final testing by our flavorists and professional breeders to ensure a perfect match with the original flower’s aromas and flavors.

Packaging

STEP 7

Packaging

All of the packaging is carried out under the strictest production standards, matching those of our lab and manufacturing facilities; The terpene formulation is stored in double-sealed aluminum bottles and sealed with Nitrogen gas to prevent oxidation, to ensure that our final products is pure, safe and ready for customers.

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Eybna’s first terpene formulation was sold to the US market

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Eybna’s first terpene formulation was sold to the US market

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Countries serviced with Eybna ingredients

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Countries serviced with Eybna ingredients

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Active brands that we work with

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Active brands that we work with

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Natural, never synthetic.

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Natural, never synthetic.

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Natural, never synthetic.

LEADERSHIP

Meet the leadership team.

A deep-tech team spanning computational chemistry, neuroscience, regulatory science, and commercialization. Anchored in Israel, operating globally.

  • Nadav Eyal

    Nadav Eyal

    Co-Founder & CEO

  • Avichai Elbaz

    Avichai Elbaz

    VP of Sales

  • Tal Lupo

    Tal Lupo

    VP of R&D

  • Victoria Dang

    Victoria Dang

    Director of Marketing

  • Nadav Rajuan

    Nadav Rajuan

    AI Tech Lead

  • Yuval Navon

    Yuval Navon

    VP of Operations

  • Idan Marani

    Idan Marani

    CFO

Technology team

The team behind the platform.

An interdisciplinary team that reads plant molecules the way others read a genome, and does it with obsession.

  • Dedi Meiri, PhD

    Dedi Meiri, PhD

    Professor & Cannabinoid Research | Technion

  • Zohara Yaniv, PhD

    Zohara Yaniv, PhD

    Ethnobotanist & Professor | Volcani Center

  • Zohar Kerem, PhD

    Zohar Kerem, PhD

    Botanical Chemistry Professor | Hebrew University of Jerusalem

  • Silvia Levy

    Silvia Levy, MEng

    Senior R&D Manager

  • Henny Elmakias

    Henny Elmakias

    Aroma Product Manager

  • Guy Shibaz

    Guy Shibaz

    Inhalable Product Manager

  • Yana Kaplunsky

    Yana Kaplunsky

    Beverage Product Manager

  • Omer Pinkas

    Omer Pinkas

    Data Engineer

Woman with eyes closed, glowing aroma lines across her face

Start with a sample

Tell us the feeling you want your product to deliver. We'll formulate it in 30 days.